Building Brand Value With Price and Product Intelligence
As more shoppers and categories go online, brand manufacturers are presented with a myriad of new opportunities and challenges. Real-time access to online retail pricing and product information gives brands unprecedented ability to improve channel performance and loyalty, while also highlighting opportunities to build brand value.
Join former Gartner analyst, Kevin Sterneckert, and 360pi’s VP Marketing, Jenn Markey, to learn about the tactics and strategies leading brands are using to succeed on the digital shelf, realizing:
- Increased channel compliance and performance;
- Optimized online product mix and pack sizing;
- Improved retailer negotiations.
| Wednesday, July 22
2pm ET / 11am PT
Kevin Sterneckert, Former Gartner Analyst
Jenn Markey, VP Marketing, 360pi